Tuesday 22 March 2011

Living on £1 a day

On Fridays show you heard from Sophie Gale a third year student at Cardiff University. We spoke to Sophie just as she was finishing her challenge of living on £1 a day or less for five days in order to raise awareness of extreme poverty.




Sophie is raising awareness of the ‘Live Below the Line’ campaign launching in the UK in May and will promote the £1 a day for five days challenge as a means of raising money and awareness of those who live ‘below the line’ on less than £1 a day. Sophie took the challenge to get a better understanding of the challenges faced by people living in Extreme Poverty, and to raise funds for crucial anti-poverty initiatives.

Sophie completed her campaign on no-frills food like rice, couscous and soup, throughout she was fundraising for Results UK, a group which is geared towards generating the political pressure needed in order to end world poverty. Sophie was surprised at how difficult it was to ensure she was eating three meals a day, how little she could buy with £1, she spoke about how it was affecting her social life and how having to live off mainly stodgy food like carbohydrates wasn’t meeting her dietary requirements.

There’s not much you can do with £1. However, surviving on this small amount each day is the reality for the 1.4 billion people currently living below the extreme poverty line. Sophie is now campaigning for students to take part in the challenge and come to a special screening of a 1.4 Billion Reasons DVD presentation.


1.4 Billion Reasons is a thought-provoking journey that explores how we can see an end of extreme poverty within our lifetime. Based on leading research, 1.4 Billion Reasons clearly articulates the challenges of extreme poverty and demonstrates that by making simple changes, everyone can be part of the solution. It has been described as a groundbreaking movement that will certainly catalyze the movement to eradicate extreme poverty.

A brief snippet of the 1.4 Billion Reasons presentation can be found here

On the 25th of March, it will be coming to Cardiff University. You can find details of the event via Facebook here

The event itself will be free of charge and there will be refreshments provided, as well as a professional speaker on hand. We are anticipating that the screening will be extremely popular and as such it is necessary to register your interest early!

So if you are interested in attending, please contact Sophie at: GaleS2@cardiff.ac.uk

The presentation has been made possible with the backing of the Global Poverty Project and in partnership with RESULTS UK. The special screening of their 1.4 Billion Reasons DVD is an exciting and very exclusive upcoming event.

To find out how you can take the £1 a day challenge visit: http://www.livebelowtheline.org.uk/

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